Digital Marketing Specialist (Content & SEO)

We are looking for a Digital Marketing Specialist (Content & SEO) to join our team and take the lead in creating high-impact, SEO-driven content strategies. This role is perfect for someone with a strong writing background—whether in literature, journalism, or communications—who understands the power of storytelling and has a natural ability to craft engaging, conversion-driven content. If you have a way with words, love research, and can seamlessly blend creativity with AI-powered tools and automation, we’d love to hear from you!
Key Responsibilities:
Content Strategy & Copywriting
- Develop compelling, SEO-optimized content for landing pages, blogs, and marketing campaigns.
- Use AI-powered tools to enhance content creation, research, and optimization.
- Craft engaging and persuasive copy that drives conversions across digital channels.
- Conduct keyword research and implement best practices to maximize organic visibility.
SEO & Website Optimization
- Build, maintain, and optimize landing pages in WordPress using Elementor.
- Implement on-page SEO strategies, including metadata optimization, internal linking, and structured data markup.
- Conduct regular site audits to improve page speed, user experience, and technical SEO.
- Monitor search engine algorithms and adjust strategies accordingly.
Marketing Technology & AI Tools
- Leverage AI-driven tools for content ideation, optimization, and automation.
- Work with low-code/no-code solutions to enhance marketing workflows and efficiency.
- Implement AI-powered chatbots, content recommendation engines, and automation tools.
- Stay updated on emerging AI and martech innovations to enhance SEO and content strategies.
Performance & Growth Optimization
- Track and analyze content and SEO performance using Google Analytics, Google Search Console, and other analytics tools.
- Implement A/B testing strategies to refine landing pages and content for higher engagement.
- Optimize conversion rates through strategic content placement and user behavior insights.
Requirements:
- Proven experience in SEO, content strategy, and copywriting.
- Expertise in WordPress (Elementor, Divi, or similar page builders).
- Familiarity with AI-driven tools for content creation, SEO, and automation.
- Strong understanding of on-page, off-page, and technical SEO best practices.
- Hands-on experience with Google Analytics, Search Console, and SEO tracking tools.
- Experience in AI-powered content generation and optimization tools.
- Ability to work in a fast-paced environment with a data-driven approach to content marketing.
- Strong communication skills and ability to collaborate with cross-functional teams.
Salary Range and Benefits:
- Salary Range: 3,000 AED – 3,500 AED (based on experience and skills).
- We provide medical insurance as per UAE law, visa sponsorship, training, support, and additional benefits (subject to the applicant).
Work Arrangement:
This is a full-time, on-site position with no remote or hybrid work options. Candidates must be available to work from the designated location.
Why Join Us?
✔ Work in a dynamic, innovative digital marketing environment.
✔ Be at the forefront of AI-powered content marketing and SEO automation.
✔ Gain hands-on experience in SEO execution, content creation, and martech integration.
✔ Competitive salary, career growth opportunities, and the chance to shape the future of AI-driven digital marketing.
Ready to take your content and SEO skills to the next level? Apply now!
About ALBA CORP
Leading the way in transforming industries through AI-driven innovations and the potential of diversity.
Digital Marketing Specialist (Content & SEO)
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